AU #294: Sales vs. Marketing vs. Leadership: Can We All Just Get Along?

Welcome to episode #294 of Automation Unplugged. Today, we’re switching things up to bring you a special Tech Women Takeover episode in celebration of International Women’s Day. Kat Wheeler, long-time industry veteran and Account Executive here at One Firefly, is continuing her annual tradition of hosting this episode with a fantastic panel of leading women in our industry. Today, Kat is joined by: - Heather Sidorowicz, President & Owner of Southtown Audio Video - Danielle Karr, VP of Marketing at Nice North America - Michelle Guss, VP of Hospitality at Crestron Electronics The three women are each representing a critical component of any successful business: executive leadership, marketing, and sales. The interesting, and sometimes challenging, dynamic between these departments is the primary focus of today’s episode.

Om Podcasten

Automation Unplugged is a Facebook Live show recorded weekly with our host Ron Callis, Owner and CEO of the digital marketing agency, One Firefly. In each Automation Unplugged episode, Ron speaks with leading industry personalities and technology professionals to discuss all things business development, technology trends, and more. These interviews are designed to help our clients and members of the custom integration industry keep up-to-date with the latest news as well as learn from experts in the field.