#79: How to Launch a Podcast Without Burning Out or Overthinking It – Slobodan Manić

What happens when you combine consistency, curiosity, and a love for human connection? For Slobodan Manić, who goes by Sani, the answer is simple: podcasting.In this episode, Sani shares how he launched his podcast during the pandemic as a way to meet people and build meaningful professional relationships—something that has since evolved into an international platform with nearly 200 episodes.We dive into why podcasting still matters, even in a post-pandemic world, and how it can open doors you didn’t even know existed. Sani talks about his two interview formats—bite-sized 10-minute episodes and longer in-depth conversations—and how his background in conversion rate optimization helped him experiment, iterate, and stay consistent.He also breaks down the systems he uses to streamline production (yes, there’s AI involved!) and the importance of designing a podcasting workflow you actually enjoy. Plus, we talk about the value of starting a podcast in a second language, and why it’s okay—expected, even—to be bad at the beginning.Whether you're thinking about launching a podcast or already running one and looking to scale, this conversation is full of practical tips, real talk, and refreshing honesty about what it *actually* takes to stick with it.Enjoy!Takeaways:Podcasting has made networking easier than ever before.Consistency and enjoyment are key to long-term podcasting success.Experimenting with different formats is essential for growth.Automation can significantly enhance podcast production efficiency.Shorter episodes can attract guests who are new to podcasting.Having multiple episode formats can increase overall output.Here's where you can connect with Slobodan:Podpacer (tool for podcasters)No Hacks PodcastLinkedInAdditional resources:My episode with Slobodan on his podcast_______________________________________Let's connect on LinkedIn:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/anjalordanic/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠You can donate and support this podcast here:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.buymeacoffee.com/freelancebusinessunlocked⁠⁠⁠⁠Thank you and see you next week! Hosted on Acast. See acast.com/privacy for more information.

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Have you ever asked yourself: “How do I get more leads and clients?” “When is the right time to pivot?” “Do I really need a new website right now?” “How do I balance my finances in alignment with my personal goals?” “How do I get better at public speaking?” “What’s the best way to use email for my business?” “How do I launch a podcast?”If so, you’re in luck.The experts I bring on have all the answers you need to make your small business bigger, but not in the way you might think.Throughout the episodes, my guests and I openly share our successes, failures, and everything in between. You're not in for a bunch of sugarcoating sessions; instead, you'll learn how to run your small business *your* way — sustainably, strategically, and with ease.My name is Anja, and as a small business owner from Croatia, I know what it’s like to look at mega-successful entrepreneurs and creators worldwide and think, “How do I make this a reality for myself?”This is exactly the goal of Freelance Business Unlocked — to help you see what’s possible, no matter where you live and the types of clients you serve.Tune in and learn about effective marketing strategies, podcasting, financial management, email marketing, copywriting, sales, parenthood and entrepreneurship, and much more. Subscribe now and join us for this fun ride! Hosted on Acast. See acast.com/privacy for more information.