#86: Podcasting Pays Off (Just Not How You Think)

FREE 5-DAY PODCASTING MINI-COURSE — Everything you need to know before starting your podcasting journey.Free podcasting newsletter — Weekly. Five minutes or less. No BS.___________You already know podcasting builds authority and helps grow your audience—but what if there’s so much more beneath the surface?In this solo episode, I’m lifting the lid on the lesser-known benefits of running a podcast—the ones you don’t hear about in marketing emails or strategy sessions. After almost two years of hosting a weekly show (plus helping other creatives launch their own), I’ve seen firsthand how podcasting can quietly transform your business and personal growth.I dive into eight underrated but powerful benefits, including:How podcasting boosts your credibility from episode one;Why it opens the door to speaking gigs, media features, and partnerships;The long-term magic of building a body of work that compounds over time;How it sharpens your speaking, editing, and storytelling skills (even if you’re not a natural);The genuine relationships you’ll build with guests and listeners;Why podcast content is the easiest to repurpose across your entire marketing ecosystem;How podcast listeners convert better than your average social media follower;And the creative freedom it gives you to shape your own platform, your way.Whether you’re just dreaming about starting a podcast or already a few episodes in, this episode will shift the way you see podcasting—and help you realize why it’s such a powerful tool for creative business owners.Resources mentioned:Episode #79: How to Launch a Podcast Without Burning Out or Overthinking It – Slobodan Manić (Spotify, Apple Podcasts)___________Let's connect on LinkedIn:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/anjalordanic/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Thank you and see you next week! Hosted on Acast. See acast.com/privacy for more information.

Om Podcasten

Have you ever asked yourself: “How do I get more leads and clients?” “When is the right time to pivot?” “Do I really need a new website right now?” “How do I balance my finances in alignment with my personal goals?” “How do I get better at public speaking?” “What’s the best way to use email for my business?” “How do I launch a podcast?”If so, you’re in luck.The experts I bring on have all the answers you need to make your small business bigger, but not in the way you might think.Throughout the episodes, my guests and I openly share our successes, failures, and everything in between. You're not in for a bunch of sugarcoating sessions; instead, you'll learn how to run your small business *your* way — sustainably, strategically, and with ease.My name is Anja, and as a small business owner from Croatia, I know what it’s like to look at mega-successful entrepreneurs and creators worldwide and think, “How do I make this a reality for myself?”This is exactly the goal of Freelance Business Unlocked — to help you see what’s possible, no matter where you live and the types of clients you serve.Tune in and learn about effective marketing strategies, podcasting, financial management, email marketing, copywriting, sales, parenthood and entrepreneurship, and much more. Subscribe now and join us for this fun ride! Hosted on Acast. See acast.com/privacy for more information.