How chicken can win in the relentless pursuit of protein

Nick Fereday, executive director, Rabobank and Christine McCracken, protein analyst, also at Rabobank, share their thoughts on how chicken can benefit from the adoption of GLP-1 weight loss drugs, the Make America Healthy Again movement and other changes to consumer perceptions of health and nutrition.

Om Podcasten

The global poultry industry is the fastest growing animal agriculture sector and is the largest source of animal protein for people around the world. Join WATT’s poultry editors as they discuss the issues impacting poultry and egg producers’ bottom lines such as climate change, animal welfare, antimicrobial resistance and nutrient pollution in “The Future of Poultry” podcast series.