How to find your ideal clients in 2025: SEO for psychologists and therapists with Chris Morin

How to find your ideal clients in 2025: SEO for psychologists and therapists with Chris MorinWelcome to The Business of Psychology podcast. The first episode of this brand new season of The Business of Psychology is a recording of the free webinar that I held with Chris Morin from Moonraker. Chris is an online marketing expert with tons of experience and a particular passion for helping psychologists and therapists get found by the right clients. I chose this to be our first episode because the trends I see as most threatening to independent practice in the short term are changes to the way that search engines work. This workshop with Chris is all about the simple strategies and steps that we can take now to make sure that we are the people that get found by the people that need us, rather than the generic platforms.Full show notes and a transcript of this episode are available at The Business of PsychologyEpisode Links:Episode 103: Why you should specialise – old gold that is still importantEpisode 128: Who are you helping? Three ways to specialise your psychology or therapy practiceLinks for Chris:LinkedIn: moonraker-aiWebsite: moonraker.aiTools mentioned by Chris:Google Search ConsoleGoogle AnalyticsSuperhumanWebsite OptimizerPathmonkAcuityTherasaasLinks for Rosie:Substack: substack.com/@drrosieThis week’s questions: If you have a website how many enquiries do you get through it each month?If you don't have a website what stops you from creating one?Have you noticed a drop in referrals recently?If so what do you think is behind it?Rosie on Instagram:@rosiegilderthorp@thepregnancypsychologistThe highlightsI introduce the episode 00:00Chris introduces the Webinar 03:13Chris talks about common marketing challenges that therapists face 04:09Chris tells us a little bit about him 07:58Chris talks about traffic generation: turning strangers into people that know that we exist 11:36Chris looks at SEO, starting with the technical aspects of a website 15:34Chris talks about page optimisation 17:15Chris talks about...

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Are you a mental health professional with a feeling in the pit of your stomach that the system is BROKEN? Did you start your training full of ideas about changing the landscape of mental health for the better but now you find you are so busy seeing people in crisis that you don't have time to do any of it? Do you KNOW that we need to get out of our therapy rooms and start reaching people in other ways? Do you KNOW that the key to better mental health is prevention not crisis management? If you do then join me for a mix practical skills, strategies and inspirational interviews with psychologists and therapists just like you who are using their skills to do BIG things way beyond the therapy room. Prepare to get your "trainee spirit" back.