Betting on the Big Cat: Gerry McGovern on Jaguar’s big gamble
In this episode of the Luxury Society Podcast, hosts Robin Swithinbank and David Sadigh speak with Gerry McGovern, Chief Creative Officer at Jaguar Land Rover, about Jaguar’s dramatic reinvention. With car sales paused and a controversial brand overhaul underway, McGovern explains why the future of Jaguar depends on embracing change—even if it means dividing opinion. They discuss: The global reaction to the Type 00 concept and rebrandThe backlash on social mediaThe creative vision behind tran...