Jo Anderson of Faunalytics and Saulius Šimčikas of Rethink Priorities on research for effective animal advocacy

We [Faunalytics] put out a lot of things in 2020. Some of the favorites that I [Jo] have, probably top of the list, I’m really excited about our animal product impact scales, where we did a lot of background research to figure out and estimate the impact of replacing various animal products with plant-based or cultivated alternatives. Apart from that, we’ve also done some research on people’s beliefs about chickens and fish that’s intended as a starting point on a program of research so that ...

Om Podcasten

Interviews with activists, social scientists, entrepreneurs and change-makers about the most effective strategies to expand humanity’s moral circle, with an emphasis on expanding the circle to farmed animals. Host Jamie Harris, a researcher at moral expansion think tank Sentience Institute, takes a deep dive with guests into advocacy strategies from political initiatives to corporate campaigns to technological innovation to consumer interventions, and discusses advocacy lessons from history, sociology, and psychology.